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Swimming in cash: Groupon’s $750M IPO by the numbers

Swimming in cash: Groupon’s $750M IPO by the numbers: “

Group-buying site Groupon just filed for an initial public offering and is looking to raise up to $750 million. The company has submitting its S-1 filing to the Securities and Exchange commission.

Groupon is the second high-profile Web 2.0 company to file to go public this year. Business social network LinkedIn also recently made its debut on the New York Stock Exchange (NYSE), soaring to a valuation of nearly $9 billion during its first day of trading before backpedaling to a more reasonable $79 share price. LinkedIn currently has a market cap of around $7.5 billion.

The site lets users purchase deals for local merchants that usually come at very steep discounts — which can range anywhere from 30 percent to 80 percent. The deals can range from food, trips on a boat and cheaper drinks at a local bar. Groupon also sends out daily email alerts to its subscribers about now local deals.

Here’s a breakdown of some of the highlights that appear in Groupon’s S-1 filing:

Revenue: Groupon brought in $94,000 in revenue in 2008, $30.5 million in 2009 and $713.4 million in 2010. The company brought in $644.7 million in the first quarter this year ending March 1, up from $44.2 million in the first quarter last year.

Marketing Costs: Marketing costs make up roughly a third of the company’s total costs. The company spent $263.2 million on marketing in 2010 and $208.2 million in the first quarter this year.

Selling, General and Administrative Costs: The company has enormous administrative costs that make up roughly a third of its operating expenses. Groupon spent $233.9 million on administrative costs in 2010, up from $7.5 million in 2009 and $1.5 million in 2008. The company has spent $178.9 million on administrative costs in the first quarter this year, compared to $4 million in the first quarter last year. It currently has 661 employees in North America and 2,895 international employees.

Profit: Groupon has consistently lost money each quarter except for one — the first quarter of 2010, when it brought in an $8 million profit. Groupon lost $456.3 million in 2010 and $6.9 million in 2009. The company lost $146.5 million in the first quarter this year.

Subscribers: Groupon has 83 million subscribers as of the end of the first quarter this year ending March 1. That’s up from 5o.6 million subscribers at the end of 2010 and 1.8 million subscribers at the end of 2009. Of those 83 million subscribers, 15.8 million actually purchased groupons in the first quarter this year — up from 9 million customers in 2010 and 375,099 customers in 2009.

Groupons: The company sold 28.1 million groupons in the first quarter this year ending March 1, up from 1.8 million groupons in the same quarter last year. It sold 30.3 million groupons in 2010 and 1.3 million groupons in 2009. Groupon had 56,781 features merchants in the first quarter this year, compared to 2,903 featured merchants in the first quarter last year.

International Revenue: Revenue from countries other than the United States now accounts for 53.8 percent of Groupon’s total revenue as of the first quarter this year, up from 37.2 percent in 2010.

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(Via VentureBeat.)

Next up for Twitter: photo sharing? (updated)

Next up for Twitter: photo sharing? (updated): “

Twitter is apparently working on a photo sharing feature that would directly compete with established photo-sharing services like Twitpic, according to a report by TechCrunch.

The service, which would provide a built-in method for Twitter users to post and share photos, is set to launch soon — “like tomorrow” — several sources told TechCrunch. Of course, now that this information has been leaked, that may change.

Given Twitter’s current focus on developing features that steal away attention from third-party services, it’s not surprising that the company is taking on photo sharing. It’s not difficult to implement (at least, compared to what Twitter has already accomplished), and it would be valuable for the company to keep users within its own photo sharing service, rather than losing them to third parties.

But the service would likely cause further outcry among third-party developers, who are already feeling pressured by Twitter’s recent changes. Take for example the recent move towards OAuth logins, which many developers find unnecessarily complicated.

News of the new photo-sharing service follows Twitter’s drawn-out $40 million acquisition of Tweetdeck, one of the most popular Twitter third-party clients, with applications on Windows, Mac, iOS, and Android.

There aren’t any other details about the service yet, but we’ll definitely keep you posted.

Update: All Things Digital has confirmed the news via its own sources. Twitter CEO Dick Costolo will announce the photo sharing feature on Wednesday at the site’s D9 conference.

Image via West McGowan

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(Via VentureBeat.)

Social Listing: The app to sell anything, socially, locally and in realtime.

Social Listing: The app to sell anything, socially, locally and in realtime.: “20100531-Lemonade-Stand

Social Listing, a New York City startup launched last week at Tech Crunch Disrupt with a location-based mobile application to connect local buyers and sellers. The new app for both iPhone and Android aims to reinvent local classified advertisements by enabling users to sell anything, socially, locally and in realtime from their mobile phone.

Whether you want to sell your bike, your girlfriend’s pet rabbit or sublet your apartment, Social Listing makes it instant and easy to do so. Simply click the camera button in the app to snap a photo of the item, set a price, write a brief description and send it to nearby Social Listing users, as well as Facebook and Twitter. To buy an item, turn on the app and browse nearby classifieds. Simply tap the screen to call a seller and arrange a meetup.

“It is so fast and easy to use. Social Listing turns those boring classified ads into more social, fun, and most importantly – instant local purchases…When I buy something, I want to buy it right now from people who are within 500 feet from me. Local newspapers couldn’t do it. Craigslist couldn’t do it either. Social Listing will completely change how we browse and shop locally.”

-Duy Huynh, Product Manager at Social Listing, who has spent the last 5 years working in e-Commerce

To use, power up the app and let it track your location. Set miles from 0.0-10. Within 2 miles of my house I found a really cheap 4 BR apartment, a Seiko Men’s watch for $45, a Purple G Shock Watch (um, yes please) for $85 and a massage bed for sale amongst about 15 other random, yet not unappealing items. I’ve submitted a free purple MacBook case for $1.00 and it immediately showed up. The ability to edit posts does not appear to be a feature yet.

In speaking to Huynh, the product manager, I learned that the editing feature will be live in the next version, which should be live in the App Store within 10 days. The new iPhone version will also include many features that the Android version already has including the ability to update posts, leave comments, and a community section for wanted items.

The app is lightweight, and very minimal. There’s no “manage my listings” page or track recent purchases, just a rotating list of buyable items, organized by location. Unfortunately, listing an object does require an email address, which can be a bit scary if you’re worried about spammers or stalkers. But I’m one of those who believe that early adopters are good people so I’m really psyched to start using this app (I’ve already posted 3 items!).

Huynh says their next release will also hide the seller’s email address, but for now it’s the only way they have to contact sellers. In future iterations, if buyers like the post, they can hit on Contact to send a message and the buyers won’t see the seller’s email address. Then, if the seller likes the buyer’s proposal, they can contact the buyer.

The “why didn’t I think of that app” launched only a few days ago…Bravo on an app well done.

Download the free app here: Android and iOS.

(Via The Next Web.)